General
Posts that do not fit one lane: reflections on running a wealth management practice, exit planning, and life after a business sale, drawn from Randy Long's work with business-owner families.
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The Hidden Cost of "Free" Power
Wind and solar arrive free and leave when the weather says so. What you pay for is the backup system that covers the gap, and it is the wall China just hit.
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Why Your Wealth Should Not Live Inside Your Company
One business holding the house, the retirement and the whole net worth is a single point of failure. Five ways to move wealth outside it without selling anything.
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Faith as the Operating System of My Practice
I have prayed with clients about their families and their businesses. Faith shapes how I see the people I work with, and what I tell them about what success does.
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Why the Best Exits Happen One Decision at a Time
An owner once described his days to me as a computer with every tab open. Most clients start at surviving, and the climb toward winning happens one decision at a time.
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What I Actually Do for Business Owners
You have a good law firm and a good accountant, and nobody is thinking about you across the whole picture. What it takes to be the bridge on top of all of them.
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How I Build Portfolios for Life After Exit
The day an owner sells, the tax advantages of living out of a company disappear. The portfolio has to do work it never had to do before, so we start years earlier.
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Why I'm Shrinking My Firm Instead of Scaling It
Randy Long is cutting Long Family Office to two people, partnering with Savvy Wealth for back-office ops so he can focus on decade-long exit planning work.
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Why You're Probably Doing the Wrong Job in Your Own Business
An operator runs the day. An owner runs the future. Most owners are stuck doing the first job, and over a decade that gap becomes most of what the business is worth.
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Why a Confused Mind Is Costing You a Profitable Exit
The biggest obstacle between an owner and a good sale is rarely the market. It is paralysis, and it almost always starts with a roadblock nobody has dealt with.
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Who's Your Who?
Dan Sullivan's Who Not How says stop asking how and start asking who. Paired with unique ability work, it is how we get tasks off an owner's plate that were never theirs.
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Why a United Family Is the Foundation of a Lasting Legacy
The values that hold a family together become the culture of the family business. A company owned by a family is more than a business, it is the legacy they leave.
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Why Exit Planning Is About More Than Just Selling Your Business
Many owners who come to us for exit planning decide not to sell at all, because the company finally runs well enough to keep. Either way the preparation is the same.
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Is Your Business Ready to Be Seen Through a Buyer's Eyes?
Buyers do not just look at revenue. They look at how the business runs without you and how much risk they are taking on. Most owners only sell once and get no do-over.
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